A PASSION FRUIT COLLABORATION
In a bold fusion of creativity, H. Moser & Cie. and Studio Underd0g have joined forces to create a truly unconventional collaboration. These two trailblazers from opposite ends of the luxury watch spectrum have come together to celebrate the unexpected, pushing the boundaries of horological artistry.

In a bold fusion of creativity, H. Moser & Cie. and Studio Underd0g have joined forces to create a truly unconventional collaboration. These two trailblazers from opposite ends of the luxury watch spectrum have come together to celebrate the unexpected, pushing the boundaries of horological artistry.
Introducing the striking duo: the Endeavour Perpetual Calendar Passion Fruit by H. Moser & Cie. and the 03SERIES Passi0n Fruit by Studio Underd0g. These timepieces aren’t just watches—they are vibrant expressions of elegance, innovation, and rebellious charm. The Endeavour Perpetual Calendar Passion Fruit showcases H. Moser & Cie.’s hallmark minimalism and is powered by their celebrated star calibre, while the 03SERIES Passi0n Fruit features Studio Underd0g’s bold new Swiss-cam operated mono-pusher chronograph movement.
“Our shared passion for creating timepieces that blend functionality with artistry drove this collaboration,” says Edouard Meylan, CEO of H. Moser & Cie. “Together with Studio Underd0g, we’ve crafted an experience that collectors will find both fun and unforgettable.”
These watches are designed for individuality, each offering its own distinct personality. The Endeavour Perpetual Calendar Passion Fruit exudes sophistication with its purple lacquered sunburst dial and Maracuja “Grand Feu” enamel dial set on 18-carat yellow gold. Meanwhile, the 03SERIES Passi0n Fruit dazzles with a multilayer Coarse Dégradé Amber and Royal Purple dial, fusing elegance with daring creativity.
Vivid, acid-bright colours burst from both designs, reflecting the dynamic energy of the collaboration. A green accent on each watch symbolizes the seed of passion within every collector—an homage to innovation and artistry.
Limited to just 100 pieces, this marks Studio Underd0g’s first partnership with another watchmaker. “Collaborating with H. Moser & Cie. has been an incredible milestone,” says Richard Benc, founder of Studio Underd0g. “By blending our shared values, we’ve created something truly exceptional.”
This partnership is a celebration of passion, creativity, and the fearless spirit that defines modern watchmaking, honouring the communities that inspire both brands.
CAPE TOWN
Address: V & A Waterfront, 6223 Link Mall, Victoria & Alfred Waterfront, Cape Town, 8002
Tel: +27 21 418 1889
JOHANNESBURG
Address: Shop 28, Upper Level, Hyde Park Corner, Cnr Jan Smuts & William Nicol Dr, Hyde Park, Johannesburg, 2196
Tel: +27 11 325 4119