A Hollywood Icon with a Passion for Film and Sustainable Luxury

When it comes to Hollywood glamour and luxury, few names are as iconic as Julia Roberts and Chopard. Her on-screen presence and off-screen personality have made her a fan favorite. However, her love for cinema and dedication to sustainable luxury may surprise many. In this article, we will explore her fascinating partnership with luxury brand Chopard and how they are showcasing the beauty of natural diamonds.

A Match Made in Hollywood

The collaboration between Julia Roberts and Chopard began in 2013 when she was invited to the Cannes Film Festival as a member of the jury. Chopard has been creating the iconic Palme d’Or trophy since 1998, and during this time,Julia Roberts fell in love with their exquisite designs and commitment to sustainability.

Julia Roberts, a natural diamond enthusiast, has collaborated with Chopard on several occasions. In 2016, she stunned the audience at the Cannes Film Festival wearing a breathtaking emerald and diamond necklace crafted with responsibly sourced diamonds and emeralds from Chopard’s Green Carpet Collection.

The Love Cinema campaign features a series of stunning images, shot by renowned fashion photographer Alexi Lubomirski. The images capture Julia Roberts in a variety of settings, showcasing Chopard’s exquisite jewelry and watches. From a glamorous red carpet look to a casual day out, the campaign highlights the versatility of Chopard’s designs.

             

Promoting Sustainable Luxury

Julia Roberts has been a vital part of Chopard’s Journey to Sustainable Luxury campaign, which aims to promote sustainable and ethical practices in the luxury industry. In 2017, she wore a pair of earrings from the Green Carpet Collection to the premiere of her movie, “Wonder,” at the Rome Film Festival.

 

The Message Behind Love Cinema

Chopard’s Love Cinema campaign is a celebration of the power of cinema and the joy it brings to our lives. The campaign goes beyond luxury to remind us that true luxury lies in the experiences we share with others and the memories we create along the way. The stunning campaign images, combined with Julia Roberts’ natural charm and grace, make for an unforgettable experience.

Discover Chopard’s creations

If you’re interested in exploring Chopard’s exquisite collection of jewelry and watches, you can visit one of our stores in South Africa. The Chopard brand has two locations in Cape Town and Johannesburg, where you can find timeless pieces of jewelry and luxurious watches.

CAPE TOWN
Address: V & A Waterfront, 6223 Link Mall, Victoria & Alfred Waterfront, Cape Town, 8002
Tel: +27 21 418 1889
JOHANNESBURG
Address: Shop 28, Upper Level, Hyde Park Corner, Cnr Jan Smuts & William Nicol Dr, Hyde Park, Johannesburg, 2196
Tel: +27 11 325 4119